Local banks and credit unions work within established localities and reinvest depositors' money into local businesses, farms, and individuals. To put it simply, they often use your money more responsibly than large megabanks, and your community benefits.
We measure local impact using publicly available data from organizations such as the FDIC, FFIEC, and NCUA. Our algorithm is open source and designed to help you make informed decisions about where to put your hard-earned money.